Mark Shayler

2016 - Purpose & innovation

Mark Shayler works with companies and individuals to help them develop ideas and move on. He’s a founding partner of the Do Lectures. He also helps run Good for Nothing a collaborative group that deliver design and strategy work for good causes, for nothing.

His latest book Do Disrupt is about disruption. About doing things differently. About having ideas that will change the world. That will at least change your world. It is also about delivering those ideas. Do Disrupt is a workbook that will help you create ideas and take them from concept to market. It will encourage you to define your customer, identify the competition … and then out-smart them. You’ll find out why you need a chat with your Nan and a tape measure.