Eric Barker

2019 - Barking up the wrong tree

For the first time ever in the UK, renowned social scientist  Eric Barker will talk about the surprising science behind why everything you know about success is (almost) wrong.

Why valedictorians rarely become millionaires, and how your biggest weakness might actually be your greatest strength. Whether nice guys finish last and why the best lessons about cooperation come from gang members, pirates, and serial killers. Why trying to increase confidence fails and how Buddhist philosophy holds a superior solution. How to find work-life balance using the strategy of Genghis Khan, the errors of Albert Einstein, and a little lesson from Spider-Man.

Eric Barker is also the creator of the blog Barking Up the Wrong Tree, which presents science-based answers and expert insight on how to be awesome at life. His work has been used in the New York Times, The Wall Street Journal, The Atlantic Monthly, TIME magazine, The Week, and Business Insider. He is a former Hollywood screenwriter, having worked on projects for Walt Disney Pictures, Twentieth Century Fox, and Revolution Studios. He is a graduate of the University of Pennsylvania and holds an MBA from Boston College and a Master of Fine Arts from UCLA.

“Barking Up The Wrong Tree is a brilliant kaleidoscope of a book. It shines with so many insights you may need sunglasses to read it” – DANIEL H PINK